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5 Things Wineries Should Consider About Online Advertising

5 Things Wineries Should Consider About Online Advertising

by Jim Odom | Jan 30, 2019 | Digital Marketing, Lead Generation, PPC

5 things wineries should consider about online advertising Where you put your marketing dollars depends a lot on your particular business and customers. If your best customers are boomers nearing or in retirement, you’re not going to reach them on Instagram. If people...
Display or Search? How to Optimize Your Results with the Right Ad Strategy

Display or Search? How to Optimize Your Results with the Right Ad Strategy

by Jim Odom | Jan 21, 2019 | PPC, SEO

Digital marketing is expansive and diverse. For businesses who are working to build their own presence online, knowing how to attract the right audience at the right time is key to success, but the number of options for accomplishing this leaves many businesses...
Avoid these 4 Key Mistakes Wineries Make in their Digital Marketing

Avoid these 4 Key Mistakes Wineries Make in their Digital Marketing

by Jim Odom | Jan 14, 2019 | Digital Marketing, Lead Generation, Local SEO, SEO

Avoid these 4 Key Mistakes Wineries Make in their Digital Marketing Wineries are generally good at making and selling wine. But that’s no longer good enough to drive awareness and sales with new audiences. Digital marketing for wineries is more important than ever....
How to Write the Perfect SEO-Focused Blog Posts

How to Write the Perfect SEO-Focused Blog Posts

by Jim Odom | Nov 15, 2018 | Digital Marketing, Local SEO, SEO

SEO is incredibly important for businesses wanting to get noticed online – and really, who doesn’t want that? In fact, search engine optimization is so important that it’s impossible to gain visibility and build traction online without it. There are millions of...
Understanding the Real ROI of Professional Web Design

Understanding the Real ROI of Professional Web Design

by Jim Odom | Oct 23, 2018 | Digital Marketing, SEO, Website Design

There’s no denying the value of well designed, optimally performing website for your business. In fact, it’s arguably the single most valuable tool you have at your disposal for generating leads and conversions online. While there are plenty of businesses that start...
Why Content Is More Important Than Ever for SEO

Why Content Is More Important Than Ever for SEO

by Jim Odom | Oct 9, 2018 | Digital Marketing, Lead Generation, Local SEO, SEO, Uncategorized

In the world of search engine optimization there’s always something keeping us on our toes, and usually it’s Google. Over the years, the search engine has matured with algorithms that have become more intelligent. This bring us to the point today where the rules of...
The Unbeatable Digital Marketing Package: SEO and PPC

The Unbeatable Digital Marketing Package: SEO and PPC

by Jim Odom | Sep 25, 2018 | Digital Marketing, Local SEO, PPC, SEO

A mere decade ago, few companies were thinking about marketing acronyms like SEO and PPC. Small and large businesses alike thrived on old-school marketing methods that didn’t include social media platforms, search engines, and concerns about lead conversion. But times...
Designing With Lead Generation in Mind: A 5-Step Guide

Designing With Lead Generation in Mind: A 5-Step Guide

by Jim Odom | Sep 11, 2018 | Digital Marketing, Lead Generation, Website Design

When you consider your motivation for investing in a professional company website, what comes to mind? For some business owners, the investment is about lending a platform to their brand. For others, building a website seems inevitable. In this day and age, who...
5 Essential Local SEO Tips to Build a Successful Small Business

5 Essential Local SEO Tips to Build a Successful Small Business

by Jim Odom | Aug 14, 2018 | Digital Marketing, Local SEO, SEO

According to Google, 7 out of 10 people will visit a business or make a purchase based on the information they find online. For small businesses, this means that a strategy for standing out in search results is a must, but how do you make it happen? We all know that...
Key Reasons Why Every Small Business Needs a Website in 2018

Key Reasons Why Every Small Business Needs a Website in 2018

by Jim Odom | Aug 2, 2018 | Digital Marketing, Website Design

Back in 1997, the number of small business websites you could find on the Internet was scarce to say the least. Not only were they expensive to create and extremely difficult to manage, but customers were pretty much nowhere to be found. Fast-forward to 2018 and...
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Recent Posts

  • 5 Things Wineries Should Consider About Online Advertising
  • Display or Search? How to Optimize Your Results with the Right Ad Strategy
  • Avoid these 4 Key Mistakes Wineries Make in their Digital Marketing
  • How to Write the Perfect SEO-Focused Blog Posts
  • Understanding the Real ROI of Professional Web Design

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